Moderator: Bill Trippe, Senior Analyst at The Gilbane GroupSpeaker: Bruce Sharpe, XMetaL Founding Technologist, JustSystems
Bill and Bruce discuss the business value of structured content and why it is so important in today's economic climate. This conversation is derived from Developing a Strategic Roadmap for Structured Content, a comprehensive educational initiative that includes three Webinars, narratives and the ROI Blueprint for Structured Content. This initiative was created to help technical communicators, information managers and LOB executives understand how structured content can provide value to businesses.
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